Where to Stay Near the Union Street Festival: Hotel Julian, San Francisco

Every June, San Francisco’s Union Street transforms into a lively stretch of art booths, food trucks, live music, and neighborhood charm during the beloved Union Street Festival. A longtime favorite for locals and visitors alike, this summer street fair brings together creativity, community, and California sunshine in the heart of the Marina District.

For guests making a weekend of it, Hotel Julian offers a stylish, centrally located retreat just a short rideshare from the festival. After a day of wandering through pop-up shops and sipping local wine, Julian is the perfect place to land—quiet, design-forward, and rich in its own kind of artistry.

About the Union Street Festival

Celebrating over 45 years of local culture, the Union Street Festival is a two-day outdoor event that showcases handmade goods, gourmet eats, and live performances. Held along Union Street between Gough and Fillmore, it draws thousands each year for a relaxed, neighborhood-forward take on San Francisco’s festival scene.

☀️ When it Happens:

The Union Street Festival typically takes place the first weekend in June. In 2025, it’s expected to run Saturday, June 7 and Sunday, June 8, from 10:00 AM to 6:00 PM.

Festival highlights include:

• Over 100 local vendors and artisan booths

• Craft beer and California wine tastings

• Live music on multiple stages

• Gourmet food trucks and neighborhood restaurant pop-ups

• Pet-friendly and family-friendly atmosphere

It’s the perfect blend of small-business energy and big San Francisco personality.

Hotel Julian: A Boutique Hotel Near Union Street Festival

If you're searching for a hotel near the Union Street Festival, Hotel Julian offers easy access to the Marina while keeping you close to downtown, the Embarcadero, and cultural landmarks like the Asian Art Museum and SFMOMA. It’s an ideal base for those who want to explore San Francisco by day and retreat into calm by night.

Why festivalgoers love Hotel Julian:

• Convenient location for rideshare or Muni travel to Union Street

• Design-forward guest rooms that offer both comfort and style

• Exhibit A, our rotating outdoor sculpture series for art lovers

• Carlotta’s Cocktail and Wine Bar—perfect for a post-festival wind-down or pre-fair brunch

Julian blends the city’s creative energy with a more composed, curated kind of stay.

From Street Fest to Sculptural Serenity

After a sun-soaked day exploring artisan stalls and catching live sets, return to Hotel Julian, where the atmosphere shifts from lively to low-lit. Sip a cocktail. Take in the courtyard art. Reflect on the day’s finds. The celebration continues, just in a different key.

Planning Your Union Street Festival Weekend?

This popular event books out neighborhood hotels quickly. If you’re asking where to stay for the Union Street Festival in San Francisco, Hotel Julian offers a stylish, centrally located alternative that connects you to the festival—and to everything else the city has to offer.

Book your stay at Hotel Julian—where the best of San Francisco is always within reach.